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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESDEC 2025
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,322 | 9,521 | 11,843 |
| Alfa Romeo | 70 | 288 | 358 |
| Aston Martin | 118 | 57 | 175 |
| Audi | 4,037 | 9,833 | 13,870 |
| Bentley | 185 | 100 | 285 |
| BMW | 12,975 | 29,507 | 42,482 |
| BrightDrop | | 20 | 20 |
| Buick | | 16,425 | 16,425 |
| Cadillac | 2,058 | 12,962 | 15,020 |
| Chevrolet | 2,345 | 163,728 | 166,073 |
| Chrysler | 5 | 10,692 | 10,697 |
| Dodge | 335 | 11,383 | 11,718 |
| Ferrari | 222 | 102 | 324 |
| Fiat | 19 | 8 | 27 |
| Ford | 4,463 | 187,548 | 192,011 |
| Genesis | 1,531 | 6,936 | 8,467 |
| GMC | | 64,685 | 64,685 |
| Honda | 33,860 | 72,956 | 106,816 |
| Hyundai | 17,690 | 61,240 | 78,930 |
| Ineos | | 531 | 531 |
| Infiniti | | 5,352 | 5,352 |
| Jaguar | 67 | 505 | 572 |
| Jeep | | 47,974 | 47,974 |
| Kia | 19,704 | 55,299 | 75,003 |
| Lamborghini | 59 | 198 | 257 |
| Land Rover | | 7,259 | 7,259 |
| Lexus | 5,760 | 32,473 | 38,233 |
| Lincoln | | 11,811 | 11,811 |
| Lotus | 97 | 3 | 100 |
| Lucid | 1,768 | 647 | 2,415 |
| Maserati | 23 | 109 | 132 |
| Mazda | 3,216 | 29,394 | 32,610 |
| McLaren | 120 | | 120 |
| Mercedes-Benz | 8,142 | 28,853 | 36,995 |
| MINI | 1,281 | 1,174 | 2,455 |
| Mitsubishi | 263 | 9,187 | 9,450 |
| Nissan | 22,532 | 54,135 | 76,667 |
| Polestar | 8 | 372 | 380 |
| Porsche | 2,897 | 4,203 | 7,100 |
| Ram | | 49,014 | 49,014 |
| Rivian | | 3,606 | 3,606 |
| Rolls Royce | 119 | 36 | 155 |
| Subaru | 19,951 | 37,486 | 57,437 |
| Tesla | 13,524 | 34,776 | 48,300 |
| Toyota | 58,169 | 135,111 | 193,280 |
| VinFast | | 118 | 118 |
| Volkswagen | 4,499 | 24,836 | 29,335 |
| Volvo | 20 | 14,173 | 14,193 |
| ***Total*** | 244,454 | 1,246,721 | 1,491,175 |
Updated: 1/7/2026 1:41 PM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
December 2025 New Vehicle Unit Sales, SAAR, Inventory and Incentives Spending results are now available for query. BMW, Volvo, Jaguar and Land Rover have been finalized
- Lease rates and residual values are now available for Dodge and Maserati. 1/9/2026
- Lease payments are now available for Acura, Alfa Romeo, Audi, Buick, Chevrolet, GMC, Kia, Lexus (Eastern Region), Lucid, Ram, and Subaru. 1/9/2026
- Incentives are now available for Volkswagen. 1/9/2026
- Lease rates and residual values are now available for Alfa Romeo, Audi, Chrysler, and Fiat. 1/8/2026
- Lease payments are now available for Cadillac, Chrysler, Dodge, Genesis, Infiniti, Jeep, Mercedes-Benz, Mini, Mitsubishi, Nissan, and Polestar. 1/8/2026
- Incentives are now available for Jeep, Lincoln, Mercedes-Benz, Ram, and Toyota. 1/8/2026
- Lease rates and residual values are now available for Acura, Genesis, Jaguar, Land Rover, and Nissan. 1/7/2026
- Lease payments are now available for BMW, Jaguar, Land Rover, and Porsche. 1/7/2026
- Incentives are now available for Acura, Audi, Bentley, BMW, Cadillac, GMC, Infiniti, Kia, and Lexus. 1/7/2026
- Lease rates and residual values are now available for Bentley, Buick, Cadillac, GMC, Honda, Infiniti, Mazda, Porsche, Subaru, and Volkswagen. 1/6/2026
- Incentives are now available for Buick, Genesis, Hyundai, Jaguar, Land Rover, Subaru, and Volvo. 1/6/2026
INCENTIVE HIGHLIGHTS
 2026 XC40: Raised advertised lease payment by $50, to $489/month for 36 months with $3,989 due at signing in its Southern region. 2026 XC60: Raised advertised lease payment by $70, to $639/month for 36 months with $3,989 due at signing in its Southern region. 2026 XC90: Raised advertised lease payment by $50, to $749/month for 39 months with $4,379 due at signing in its Southern region. 2026 ALL MODELS, 2025 EX30: Revised special retail financing rates to 0.99% for up to 36 months, 2.99% for 48 months and 3.99% for 49 - 72 months (from 2.99%). 2026 EX30, EX40: Added a $2,000 Purchase Allowance. 2026 / 2025 ALL MODELS: Extended many other programs through 2/2/2026. Effective 1/3/2026 on all Volvo division vehicles.
 2025 JETTA: Raised customer bonus cash to $2,000 (from $1,500). 2025 ATLAS: Raised customer bonus cash to $4,500 - $5,250 (from $3,500). 2025 ATLAS CROSS SPORT: Raised customer bonus cash to $3,750 (from $2,500). 2025 TAOS: Raised customer bonus cash to $3,500 - $4,500 (from $2,500 - $3,000). 2025 TIGUAN: Raised customer bonus cash to $3,000 - $3,500 (from $1,500 - $2,000). 2025 ALL MODELS: Eliminated lease support. 2026 ATLAS: Changed special retail financing rates to 2.9% - 3.9% (from 0.9% - 4.9%). 2026 ATLAS CROSS SPORT: Enhanced 72-month special retail financing rate to 3.9% (from 4.9%). 2026 JETTA: Enhanced special retail financing offer to 3.9% for up to 72 months (from 4.9% for 60 months) and raised customer bonus cash to $750 (from $500). 2026 TIGUAN, TAOS: Enhanced special retail financing offer to 3.9% for up to 60 months and 4.9% for 72 months (from 4.9% for 60 months). 2026 GTI: Introduced 4.9% special retail financing for up to 60 months. 2026 TAOS: Added $500 customer bonus cash. 2025 ID BUZZ: Eliminated the $2,500 dealer cash that was available in December. 2025 ID4: Raised customer bonus cash to $7,500 (from $5,000) but eliminated 0,0% special retail financing for 72 months. 2026 / 2025 ALL MODELS: Extended all other programs through 2/2/2026. Effective 1/6/2026 on all Volkswagen division vehicles.
 2025 TUNDRA: Raised customer cash to $5,000 (from $3,000) and enhanced 60-month special retail financing rate to 0.0% (from 0.99%). 2026 TUNDRA: Raised customer cash to $3,000 (from $1,000). 2026 BZ: Raised APR bonus cash on XLE to $6,000 (from $3,500). 2026 BZ: Added $5,000 owner loyalty cash in its Los Angeles region. 2025 RAV4: Raised advertised lease payment by $10, to $309/month for 36 months with $3,999 due at signing in its Los Angeles region. 2026 COROLLA: Raised advertised lease payment by $10, to $229/month for 36 months with $2,999 due at signing. 2026 HIGHLANDER: Raised advertised lease payment by $30, to $489/month for 36 months with $3,999 due at signing. 2025 ALL MODELS: Made final dealer cash payments on most other 2025 model year vehicles. 2026 / 2026 ALL MODELS: Extended most other regional programs through 2/2/2026. Effective 1/6/2026 on all Toyota division vehicles.
 2026 MODEL 3: Raised its advertised lease payment by $200, to $499/month for 36 months with $4,194 due at signing for the Premium Rear-Wheel Drive. 2026 CYBERTRUCK: Raised advertised lease payment by $120, to $849/month for 36 months with $6,544 due at signing for the All-Wheel Drive. 2026 ALL MODELS: Extended most other offers. Effective 1/6/2026 on all Tesla vehicles.
 2026 ASCENT: Enhanced special retail financing rates to 2.9% - 4.9% (from 3.9% - 4.9%) and lowered advertised lease payment by $20, to $375/month for 36 months with $4,374 due at signing. 2026 CROSSTREK: Enhanced special retail financing rates to 2.9% - 4.9% (from 3.9% - 4.9%) and lowered advertised lease payment by $20, to $255/month for 36 months with $3,254 due at signing. 2025 IMPREZA: Enhanced special retail financing rates to 1.9% - 2.9% (from 2.9% - 3.9%) but raised advertised lease payment by $20, to $225/month for 36 months with $2,580 due at signing. 2025 OUTBACK: Raised advertised lease payment by $20, to $325/month for 36 months with $5,170 due at signing. 2025 WRX: Lowered advertised lease payment by $30, to $369/month for 36 months with $2,368 due at signing. 2026 / 2025 ALL MODELS: Extended most other programs through 2/2/2026. Effective 1/3/2026 on all Subaru vehicles.
TRENDING NEWS
- Used vehicle pricing expected to increase 2% in 2026, a historically stable rate
The average index move at the end of each year is an increase of roughly 2%... CNBC on 01/08/2026
- Autos GM to record $7.1 billion in fourth-quarter charges due to EV pullback, China restructuring
GM is set to report its fourth-quarter results on Jan. 27... CNBC on 01/08/2026
- All Jeep and Chrysler Plug-In Hybrid Models Are Officially Dead: Exclusive
This does not impact future range-extended electric models, the company told us... The Drive on 01/08/2026
- BMW, VW, GM and other carmakers, defying regulators, slash China prices again
Global automakers and their dealers in China are pressing ahead with aggressive price cuts and sales incentives in early 2026, defying Beijing’s efforts to rein in discounts that have roiled the market for more than three years... Automotive News China on 01/07/2026
- Ram Long
The Stellantis brand said the decade-long, 100,000-mile warranty, which it calls the most extensive in the segment, now applies for the duration of the model year instead of ending Jan. 2, as originally planned... F&I + Showroom on 01/07/2026
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