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NEW & CPO VEHICLE SALES
NEW VEHICLE SALES (ESTIMATED)AUG 2023
| BRAND | CAR | TRUCK | ALL |
| Acura | 4,025 | 8,134 | 12,159 |
| Alfa Romeo * | 358 | 699 | 1,057 |
| Audi * | 5,527 | 15,068 | 20,595 |
| Bentley * | 179 | 135 | 314 |
| BMW | 10,970 | 18,754 | 29,724 |
| BrightDrop | | 10 | 10 |
| Buick | | | 14,301 |
| Buick * | | 14,301 | |
| Cadillac * | 2,019 | 10,180 | 12,199 |
| Chevrolet * | 17,692 | 134,282 | 151,974 |
| Chrysler * | 1,836 | 13,497 | 15,333 |
| Dodge | | 7,656 | 17,784 |
| Dodge * | 10,128 | | |
| Ferrari | 363 | | 363 |
| Fiat | | 46 | 46 |
| Fisker | | | |
| Ford | 2,036 | 151,574 | 153,610 |
| Genesis | 1,806 | 4,647 | 6,453 |
| GMC * | | 50,411 | 50,411 |
| Honda | 34,738 | 65,047 | 99,785 |
| Hyundai | 16,322 | 48,724 | 65,046 |
| Infiniti * | 722 | 4,919 | 5,641 |
| Jaguar * | 188 | 432 | 620 |
| Jeep | | 52,419 | 52,419 |
| Karma * | 3 | | 3 |
| Kia | 20,596 | 51,551 | 72,147 |
| Lamborghini * | 96 | 152 | 248 |
| Land Rover * | | 6,531 | 6,531 |
| Lexus * | 5,626 | 18,356 | 23,982 |
| Lincoln | | 6,589 | 6,589 |
| Lucid * | 598 | | 598 |
| Maserati | 133 | 458 | 591 |
| Mazda | 3,344 | 26,830 | 30,174 |
| Mercedes-Benz * | 7,269 | 21,671 | 28,940 |
| MINI | 1,221 | 574 | 1,795 |
| Mitsubishi | 1,518 | 5,979 | 7,497 |
| Nissan * | 27,418 | 39,753 | 67,171 |
| Polestar * | 1,259 | | 1,259 |
| Porsche * | 3,168 | 5,448 | 8,616 |
| Ram | | 46,399 | 46,399 |
| Rivian * | | 4,600 | 4,600 |
| Rolls Royce * | 60 | 67 | 127 |
| Subaru | 21,418 | 34,989 | 56,407 |
| Tesla * | 21,036 | 37,396 | 58,432 |
| Toyota * | 50,445 | 119,365 | 169,810 |
| VinFast * | | 394 | 394 |
| Volkswagen * | 5,187 | 23,184 | 28,371 |
| Volvo | 919 | 9,725 | 10,644 |
| ***Final*** | 280,223 | 1,060,946 | 1,341,169 |
* Sales Estimate
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
August 2023 New Vehicle Sales, SAAR, Inventory, CPO Sales and Incentives Spending data is finalized and available for query.
- CPO incentives have been updated for all brands. 9/25/2023
- Lease price points have been updated for Hyundai and Toyota. 9/19/2023
- Lease rates and residual values are now available for all brands. 9/19/2023
- Lease rates and residual values are now available for BMW, Chevrolet, Dodge, Ford, GMC, Hyundai, Ram, and Volkswagen. 9/15/2023
- Lease rates and residual values are now available for Buick, Chrysler, Genesis, Kia, Subaru, and Volvo. 9/13/2023
INCENTIVE HIGHLIGHTS
 2023 KONA: Added $500 'Sell Down' bonus cash. Effective 9/23/2023 on Kona. 2023 EDGE: Raised lease cash to $1,500 in its Boston, New York, Philadelphia and Pittsburgh regions (from $500). 2023 F-150: Added $1,000 'Aged Inventory' bonus cash on select trims in most regions. 2023 ESCAPE: Added $1,000 'Retail Trade Assist' cash in its Boston, New York, Philadelphia and Pittsburgh regions. 2023 EDGE, ESCAPE: Added $500 Low APR retail customer cash in its Cincinnati region and on Edge and Escape in its Twin Cities region. 2023 F-150: Added $1,000 'Retail Trade Assist' cash on select trims and $750 'Aged Inventory Dealer Cash' in its Chicago region. 2023 EDGE, F-150: Added $750 'Aged Inventory' dealer cash on Edge and $1,000 on F-150 XLT in its Cincinnati region. 2023 EXPEDITION: Added $1,000 bonus cash in its Dallas, Houston, Kansas City and Memphis regions and $1,000 'Aged Inventory' bonus cash in its Los Angeles and San Francisco regions. Effective 9/20/2023 on Edge, Escape, Expedition, F-150. 2024 RDX: Launched with a special lease program, featuring an advertised payment of $489/month for 48 months with $5,299 due at signing for the Base AWD trim. Effective 9/19/2023 on RDX. 2024 NIRO EV: Launched with $2,500 customer cash or 1.9% - 5.75% standalone special retail financing or 5.25% - 6.25% retail financing plus $2,500 APR bonus cash or a regional special lease program, featuring an advertised payment of $279/month for 36 months with $4,499 due at signing (enhanced to $259/month in select states). 2024 FORTE: Launched with 3.9% - 6.75% standalone special retail financing or 5.25% - 6.25% retail financing plus $300 APR bonus cash or a special lease program, featuring an advertised payment of $219/month for 24 months with $2,799 due at signing. Effective 9/20/2023 on Forte, Niro EV. 2023 MURANO: Introduced $600 'Pick 6 Savings' NMAC bonus cash on Platinum, SL and SV in its Southeast region. 2023 PATHFINDER: Added $500 NMAC bonus cash on Platinum, RC, SL and SV in its Northeast region. 2023 FRONTIER: Added $500 NMAC bonus cash on PRO4X, PROX and SV in its New York City and Philadelphia Markets. Effective 9/15/2023 on Frontier, Murano, Pathfinder.
TRENDING NEWS
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