NEW & CPO VEHICLE SALES
NEW VEHICLE SALESSEP 2026
BRANDCARTRUCKALL
Acura1,5438,59210,135
Alfa Romeo38106144
Aston Martin8166147
Audi3,1979,16412,361
Bentley13860198
BMW11,02222,11933,141
BrightDrop   
Buick 13,15713,157
Cadillac1,49810,14111,639
Chevrolet2,435138,064140,499
Chrysler210,53510,537
Dodge1,1269,19010,316
Ferrari206109315
Fiat12 12
Ford2,907158,788161,695
Genesis2,1305,9338,063
GMC 53,26153,261
Honda34,66476,997111,661
Hyundai19,06158,37877,439
Ineos 466466
Infiniti 5,5415,541
Jaguar1177178
Jeep 44,74944,749
Kia18,72858,28177,009
Lamborghini135101236
Land Rover 7,0727,072
Lexus5,41124,42629,837
Lincoln 6,8826,882
Lotus79 79
Lucid2078311,038
Maserati137992
Mazda4,39330,12634,519
McLaren81 81
Mercedes-Benz6,44425,25631,700
MINI1,2667492,015
Mitsubishi14,3134,314
Nissan18,00551,85569,860
Polestar 390390
Porsche2,0883,6025,690
Ram 41,20641,206
Rivian 4,1804,180
Rolls-Royce6269131
Subaru15,91336,14352,056
Tesla13,08933,41146,500
Toyota48,795122,674171,469
VinFast 5555
Volkswagen4,66218,02522,687
Volvo 9,1009,100
***Total***219,4331,104,4241,323,857
Updated: 10/1/2026 3:24 PM

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MIS UPDATES
  • CPO / PO Incentives are now available for all brands. 9/24/2026
  • Lease rates and residual values are now available for all brands. 9/22/2026
  • August 2026 Production Data is now available to query. 9/21/2026
  • Lease rates and residual values are now available for Chevrolet, GMC, Honda, Hyundai, and Kia. 9/16/2026
  • Lease rates and residual values are now available for BMW, Buick, Chrysler, Dodge, Genesis, Lincoln, Mercedes-Benz, and Subaru. 9/10/2026
INCENTIVE HIGHLIGHTS
  • 2027 / 2026 / 2025 SIERRA 1500: Raised the September payout for its brand-wide dealer stairstep program on Sierra 1500 to $1,250/unit at 110% of objective.
    Effective 9/25/2026 on Sierra 1500.
  • 2027 / 2026 / 2025 EQUINOX: Raised the September payout for its brand-wide dealer stairstep program on Equinox to $1,000/unit at 110% of objective.
    Effective 9/25/2026 on Equinox.
  • 2026 E-SERIES, F-SUPER DUTY, TRANSIT: Introduced $1,000 - $1,500 "September Closeout VIN Specific Bonus Cash".
    Effective 9/24/2026 on F-Super Duty, Transit, E-Series.
  • 2026 RAM PICKUP 1500: Introduced $1,000 regional lease bonus cash on Ram 1500 Crew Cab Big Horn / Lonestar in the Detroit, Cleveland-Akron, Toledo and Flint-Saginaw-Bay City DMAs.
    2026 RAM PICKUP 1500: Raised regional lease bonus cash to $2,500 on Ram 1500 Crew Cab Big Horn / Lonestar in the New York DMA.
    2026 RAM PICKUP 1500: Doubled regional lease bonus cash to $2,000 on on Ram 1500 Crew Cab Big Horn / Lonestar in the Los Angeles and Palm Springs DMAs.
    Effective 9/25/2026 on Ram Pickup 1500.
  • 2026 GRAND CHEROKEE: Raised regional lease bonus cash to $4,500 on Laredo Altitude trims (from $1,500).
    2026 GRAND CHEROKEE: Added $1,500 regional lease cash on Limited trims in the many Midwest and Northeast Business Center DMAs.
    2026 GRAND CHEROKEE: Doubled regional lease bonus cash on Limited trims to $3,000 in its Midwest Business Center.
    2026 WRANGLER: Raised regional lease bonus cash to $1,500 on 4-Door Sport, Sahara and Rubicon (from $1,000).
    2026 WRANGLER: Added $2,500 regional retail bonus cash in several Florida DMAs.
    Effective 9/18/2026 on Grand Cherokee, Wrangler.
TRENDING NEWS
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