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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESJAN 2026
| BRAND | CAR | TRUCK | ALL |
| Acura | 1,730 | 7,289 | 9,019 |
| Alfa Romeo | 90 | 233 | 323 |
| Aston Martin | 92 | 45 | 137 |
| Audi | 2,992 | 6,306 | 9,298 |
| Bentley | 161 | 79 | 240 |
| BMW | 8,404 | 15,241 | 23,645 |
| BrightDrop | | | |
| Buick | | 13,626 | 13,626 |
| Cadillac | 1,404 | 7,799 | 9,203 |
| Chevrolet | 1,522 | 122,099 | 123,621 |
| Chrysler | 2 | 4,960 | 4,962 |
| Dodge | 561 | 6,044 | 6,605 |
| Ferrari | 146 | 77 | 223 |
| Fiat | 46 | 65 | 111 |
| Ford | 3,609 | 123,887 | 127,496 |
| Genesis | 994 | 4,176 | 5,170 |
| GMC | | 44,661 | 44,661 |
| Honda | 29,518 | 60,057 | 89,575 |
| Hyundai | 12,575 | 43,049 | 55,624 |
| Ineos | | 460 | 460 |
| Infiniti | | 3,376 | 3,376 |
| Jaguar | 56 | 394 | 450 |
| Jeep | | 39,739 | 39,739 |
| Kia | 17,918 | 46,584 | 64,502 |
| Lamborghini | 36 | 144 | 180 |
| Land Rover | | 6,200 | 6,200 |
| Lexus | 3,705 | 22,262 | 25,967 |
| Lincoln | | 7,102 | 7,102 |
| Lotus | 66 | 1 | 67 |
| Lucid | 1,250 | 450 | 1,700 |
| Maserati | 21 | 81 | 102 |
| Mazda | 2,868 | 26,090 | 28,958 |
| McLaren | 86 | | 86 |
| Mercedes-Benz | 6,555 | 20,195 | 26,750 |
| MINI | 1,006 | 744 | 1,750 |
| Mitsubishi | 13 | 9,033 | 9,046 |
| Nissan | 20,703 | 47,169 | 67,872 |
| Polestar | 3 | 277 | 280 |
| Porsche | 2,025 | 3,175 | 5,200 |
| Ram | | 31,820 | 31,820 |
| Rivian | | 2,516 | 2,516 |
| Rolls Royce | 48 | 72 | 120 |
| Subaru | 11,651 | 30,506 | 42,157 |
| Tesla | 11,227 | 28,873 | 40,100 |
| Toyota | 47,163 | 103,723 | 150,886 |
| VinFast | | 105 | 105 |
| Volkswagen | 4,845 | 17,724 | 22,569 |
| Volvo | 4 | 5,162 | 5,166 |
| ***Total*** | 195,098 | 913,730 | 1,108,828 |
Updated: 2/10/2026 11:52 AM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
January 2026 New Vehicle Unit Sales, SAAR, CPO Sales, Inventory and Incentives Spending results are now available for query.
- CPO / PO Incentives are now available for all brands. 2/16/2026
- Lease rates and residual values are now available for Audi, BMW, and Lexus. 2/13/2026
- Lease rates and residual values are now available for Acura and Mercedes-Benz. 2/11/2026
- Incentives and lease payments are now available for all brands. 2/11/2026
- Lease rates and residual values are now available for Lincoln and Volvo. 2/10/2026
- Lease payments are now available for Hyundai (Eastern Region), Lincoln, Lucid, Polestar, Rivian, Tesla, Volkswagen, and Volvo. 2/10/2026
- Incentives are now available for Rivian and Volkswagen. 2/10/2026
- Lease rates and residual values are now available for Buick, Cadillac, Chevrolet, Genesis, GMC, Kia, Nissan, and Volkswagen. 2/9/2026
- Lease payments are now available for Acura, Alfa Romeo, Audi, Ford, Honda, Kia, Lexus (Eastern Region), Mercedes-Benz, Mini, Nissan, Subaru, and Toyota (Los Angeles Region). 2/9/2026
- Incentives are now available for Alfa Romeo, Chrysler, Dodge, Fiat, Jeep, Lucid, Maserati, Mercedes-Benz, Mini, Mitsubishi, Polestar, Porsche, Ram, and Toyota. 2/9/2026
INCENTIVE HIGHLIGHTS
 2025 DEFENDER: Raised dealer cash on 110 V8 to $7,500 (from $4,500). 2026 DEFENDER: Doubled conquest cash on 130 to $4,000. 2026 DISCOVERY: Enhanced special lease program, lowering its advertised payment by $90, to $709/month for 36 months with $6,995 due at signing. 2026 RANGE ROVER: Raised loyalty cash on to $3,000 and conquest cash to $2,500 on V8 trims (from $2,000 / $1,500). 2025 RANGE ROVER: Raised loyalty cash on to $4,000 and conquest cash to $3,000 on V8 trims (from $3,000 / $2,000). 2025 RANGE ROVER SPORT: Enhanced special retail financing offer on V8 trims to 0.0% for up to 72 months (from 1.9%) and raised conquest cash on all trims but P360 S to $3,000 (from $2,000). 2026 RANGE ROVER SPORT: Raised conquest cash to $2,500 (from $1,500). 2026 RANGE ROVER VELAR: Enhanced special retail financing offer to 1.9% for up to 72 months (from 2.9%). Effective 2/14/2026 on Defender, Discovery, Range Rover, Range Rover Velar, Range Rover Sport. 2026 XC40, XC60, XC90: Added $500 'President's Day' bonus cash. Effective 2/12/2026 on XC40, XC60, XC90. 2026 / 2025 ALL MODELS: Began waiving the first month's lease payment on supported vehicles. Effective 2/12/2026 on all Lexus vehicles. 2026 R1S, R1T: Added $1,000 bonus cash on vehicles from the R1 Shop from 2/11 through 2/16. Effective 2/11/2026 on 2026 Rivian vehicles. 2026 / 2025 AIR, 2026 GRAVITY: Added $2,000 conquest cash for the current owners and lessees ofAcura, Alfa Romeo, Audi, BMW, Cadillac, Genesis, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes, Maserati, Polestar, Porsche, Rivian, Tesla, Volvo, Aston Martin, Bentley, Ferrari, Ineos, Lamborghini, Lotus, McLaren, MINI, and Rolls Royce vehicles (replaces 'On-Site Bonus' on Air). Effective 2/12/2026 on all Lucid vehicles.
TRENDING NEWS
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