NEW & CPO VEHICLE SALES
NEW VEHICLE SALESOCT 2026
BRANDCARTRUCKALL
Acura2,0968,69410,790
Alfa Romeo31100131
Aston Martin8362145
Audi2,86410,94913,813
Bentley15728185
BMW10,99923,98334,982
Buick 13,08313,083
Cadillac1,44510,21511,660
Chevrolet1,801141,184142,985
Chrysler 7,3007,300
Dodge9746,8927,866
Ferrari206109315
Fiat12 12
Ford3,092162,382165,474
Genesis1,2855,3386,623
GMC 54,66954,669
Honda34,29774,865109,162
Hyundai15,06558,38773,452
Ineos 569569
Infiniti 4,2264,226
Jaguar 170170
Jeep 41,47741,477
Kia18,43661,57280,008
Lamborghini119101220
Land Rover 7,0007,000
Lexus5,48927,62633,115
Lincoln 7,9687,968
Lotus77 77
Lucid1988071,005
Maserati168298
Mazda4,16827,27831,446
McLaren75 75
Mercedes-Benz8,86722,23531,102
MINI1,5208632,383
Mitsubishi 4,3234,323
Nissan18,35649,22267,578
Polestar 450450
Porsche1,6313,9665,597
Ram 39,30739,307
Rivian 5,9005,900
Rolls-Royce5681137
Subaru17,15636,93454,090
Tesla9,57038,28047,850
Toyota54,398133,994188,392
VinFast 9898
Volkswagen4,30820,72425,032
Volvo 7,7257,725
***Total***218,8471,121,2281,340,075
Updated: 11/3/2026 3:28 PM

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MIS UPDATES
  • September 2026 Production Data is now available to query. 10/28/2026
  • CPO / PO Incentives are now available for all brands. 10/20/2026
  • Lease rates and residual values are now available for all brands. 10/20/2026
  • Lease rates and residual values are now available for Hyundai, Jeep, Mazda, and Mini. 10/15/2026
  • Lease rates and residual values are now available for Buick, Chevrolet, Chrysler, Dodge, Ford, GMC, and Honda. 10/12/2026
INCENTIVE HIGHLIGHTS
  • 2027 / 2026 R1S, R1T: Announced that customers who order any new MY26 or MY27 Rivian R1 vehicle from inventory through R1 Shop between October 30- November 2, 2026, will receive a $1,000 discount applied to reduce the final price of the ordered R1 vehicle.
    Effective 10/30/2026 on R1S, R1T.
  • 2026 EXPLORER, F-150, F-SUPER Duty: Added $500 National "Mega Bonus Cash".
    2026 MACH-E: Added $500 bonus cash.
    Effective 10/29/2026 on Explorer, F-150, F-Super Duty, Mach-E.
  • 2026 ENCORE GX, ENVISTA: Informed dealers that sales of Encore GX and Envista will count double towards their brand-wide D2E dealer stairstep objective for the month.
    Effective 10/27/2026 on Encore GX, Envista.
  • 2026 SILVERADO 2500 / 3500: Added $3,500 retail bonus cash on units with the 6.6L V8 Duramax turbo-diesel engine.
    Effective 10/27/2026 on Silverado 2500 / 3500.
  • 2026 SIERRA 2500 / 3500: Added $2,000 retail bonus cash on units with the 6.6L V8 Duramax turbo-diesel engine.
    2026 ACADIA, TERRAIN, YUKON, YUKON XL: Informed dealers that sales of Acadia, Terrain, Yukon and Yukon XL will count double towards their brand-wide D2E dealer stairstep objective for the month.
    Effective 10/27/2026 on Acadia, Terrain, Sierra 2500 / 3500, Yukon, Yukon XL.
TRENDING NEWS