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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESFEB 2026
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,105 | 8,831 | 10,936 |
| Alfa Romeo | 72 | 187 | 259 |
| Aston Martin | 91 | 59 | 150 |
| Audi | 2,870 | 6,270 | 9,140 |
| Bentley | 176 | 74 | 250 |
| BMW | 7,977 | 18,348 | 26,325 |
| BrightDrop | | | |
| Buick | | 12,743 | 12,743 |
| Cadillac | 1,741 | 8,014 | 9,755 |
| Chevrolet | 2,091 | 126,644 | 128,735 |
| Chrysler | 5 | 6,489 | 6,494 |
| Dodge | 566 | 6,593 | 7,159 |
| Ferrari | 202 | 91 | 293 |
| Fiat | 23 | 6 | 29 |
| Ford | 4,313 | 137,305 | 141,618 |
| Genesis | 1,171 | 4,559 | 5,730 |
| GMC | | 47,782 | 47,782 |
| Honda | 29,490 | 67,736 | 97,226 |
| Hyundai | 14,227 | 51,450 | 65,677 |
| Ineos | | 609 | 609 |
| Infiniti | | 4,017 | 4,017 |
| Jaguar | 51 | 232 | 283 |
| Jeep | | 47,297 | 47,297 |
| Kia | 17,917 | 48,088 | 66,005 |
| Lamborghini | 39 | 156 | 195 |
| Land Rover | | 6,743 | 6,743 |
| Lexus | 2,475 | 23,499 | 25,974 |
| Lincoln | | 7,578 | 7,578 |
| Lotus | 64 | 1 | 65 |
| Lucid | 900 | 600 | 1,500 |
| Maserati | 43 | 140 | 183 |
| Mazda | 3,459 | 30,038 | 33,497 |
| McLaren | 95 | | 95 |
| Mercedes-Benz | 6,861 | 21,139 | 28,000 |
| MINI | 910 | 687 | 1,597 |
| Mitsubishi | 7 | 6,839 | 6,846 |
| Nissan | 24,265 | 58,211 | 82,476 |
| Polestar | 3 | 282 | 285 |
| Porsche | 2,181 | 3,419 | 5,600 |
| Ram | | 34,535 | 34,535 |
| Rivian | | 2,700 | 2,700 |
| Rolls-Royce | 107 | 33 | 140 |
| Subaru | 11,947 | 33,166 | 45,113 |
| Tesla | 10,780 | 27,720 | 38,500 |
| Toyota | 50,723 | 104,253 | 154,976 |
| VinFast | | 117 | 117 |
| Volkswagen | 4,271 | 19,068 | 23,339 |
| Volvo | 5 | 7,119 | 7,124 |
| ***Total*** | 204,223 | 991,492 | 1,195,715 |
Updated: 3/19/2026 10:33 AM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
February 2026 New Vehicle Unit Sales, SAAR, Inventory, CPO Sales and Incentives Spending results are now available for query. All results are final for the month.
- CPO / PO Incentives are now available for all brands. 3/18/2026
- Lease rates and residual values are now available for Audi, Buick, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, and Honda. 3/16/2026
- Lease rates and residual values are now available for BMW, Kia, Lexus, Lincoln, Mercedes-Benz, and Volvo. 3/11/2026
- Lease payments are now available for all brands. 3/10/2026
- Incentives are now available for all brands. 3/10/2026
INCENTIVE HIGHLIGHTS
 2026 AIR, GRAVITY: Introduced an additional $3,000 bonus cash for customers who take delivery of a new Air or Gravity from inventory by 3/22/2026. Effective 3/19/2026 on Air, Gravity. 2026 / 2025 SIERRA 2500 / 3500: Added $1,000 retail bonus cash on 2026 and $500 on 2025 models. Effective 3/18/2026 on all Sierra 2500 / 3500. 2026 SILVERADO 1500: Raised retail bonus cash on units with the L84 5.3L EcoTec3 V8 engine to $1,500 (from $500). 2026 / 2025 SILVERADO 2500 / 3500: Added $1,000 retail bonus cash on 2025 and $500 on 2026 models. Effective 3/18/2026 on Silverado 1500, Silverado 2500 / 3500. 2026 POLESTAR 4: Added $1,000 conquest cash for the current owners and lessees of Audi, BMW, Cadillac, Mercedes-Benz and Porsche vehicles. Effective 3/14/2026 on Polestar 4. 2026 CONTINENTAL GT, CONTINENTAL GTC, CONTINENTAL FLYING SPUR: Raised dealer cash to $30,000 (from $20,000). Effective 3/13/2026 on Continental GT, Continental GTC, Continental Flying Spur.
TRENDING NEWS
- Uber to invest up to $1.25 billion in EV maker Rivian in deal to launch 50,000 robotaxis
Uber is expected to invest an initial $300 million in Rivian after the deal’s signing, subject to regulatory approval... CNBC on 03/19/2026
- Iran war disrupts Japan’s auto supply chain as Toyota, Nissan trim production
Japan sources about 70 percent of its processed aluminum and naphtha, a feedstock chemical for plastics, resins and rubber, from the Middle East, Sato said at a March 19 news conference... Automotive News on 03/19/2026
- Iran war poses challenges to high-margin Middle East car market
The Middle East has been a growing and profitable market for automakers such as Porsche, Mercedes-Benz, BMW and Ferrari... CNBC on 03/18/2026
- GM says gas price hikes not impacting sales
"Usually it takes four to six months of sustained high oil prices before people start to think, ’Maybe I should go for less mileage, or maybe I should buy down,’ I don’t think we see that," he said at a Bank of America Conference... Reuters on 03/18/2026
- February Auto Supply Out of Balance
Just as business had started to pick up in anticipation of the spring selling season, the war commenced and threatened to drag down already low consumer sentiment... Auto Dealer Today on 03/13/2026
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