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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESFEB 2026
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,105 | 8,831 | 10,936 |
| Alfa Romeo | 72 | 187 | 259 |
| Aston Martin | 91 | 59 | 150 |
| Audi | 2,870 | 6,270 | 9,140 |
| Bentley | 176 | 74 | 250 |
| BMW | 7,977 | 18,348 | 26,325 |
| BrightDrop | | | |
| Buick | | 12,743 | 12,743 |
| Cadillac | 1,741 | 8,014 | 9,755 |
| Chevrolet | 2,091 | 126,644 | 128,735 |
| Chrysler | 5 | 6,489 | 6,494 |
| Dodge | 566 | 6,593 | 7,159 |
| Ferrari | 202 | 91 | 293 |
| Fiat | 23 | 6 | 29 |
| Ford | 4,313 | 137,305 | 141,618 |
| Genesis | 1,171 | 4,559 | 5,730 |
| GMC | | 47,782 | 47,782 |
| Honda | 29,490 | 67,736 | 97,226 |
| Hyundai | 14,227 | 51,450 | 65,677 |
| Ineos | | 609 | 609 |
| Infiniti | | 4,017 | 4,017 |
| Jaguar | 51 | 232 | 283 |
| Jeep | | 47,297 | 47,297 |
| Kia | 17,917 | 48,088 | 66,005 |
| Lamborghini | 39 | 156 | 195 |
| Land Rover | | 6,743 | 6,743 |
| Lexus | 2,475 | 23,499 | 25,974 |
| Lincoln | | 7,578 | 7,578 |
| Lotus | 64 | 1 | 65 |
| Lucid | 900 | 600 | 1,500 |
| Maserati | 43 | 140 | 183 |
| Mazda | 3,459 | 30,038 | 33,497 |
| McLaren | 95 | | 95 |
| Mercedes-Benz | 6,861 | 21,139 | 28,000 |
| MINI | 910 | 687 | 1,597 |
| Mitsubishi | 7 | 6,839 | 6,846 |
| Nissan | 24,265 | 58,211 | 82,476 |
| Polestar | 3 | 282 | 285 |
| Porsche | 2,181 | 3,419 | 5,600 |
| Ram | | 34,535 | 34,535 |
| Rivian | | 2,700 | 2,700 |
| Rolls-Royce | 107 | 33 | 140 |
| Subaru | 11,947 | 33,166 | 45,113 |
| Tesla | 10,780 | 27,720 | 38,500 |
| Toyota | 50,723 | 104,253 | 154,976 |
| VinFast | | 117 | 117 |
| Volkswagen | 4,271 | 19,068 | 23,339 |
| Volvo | 5 | 7,119 | 7,124 |
| ***Total*** | 204,223 | 991,492 | 1,195,715 |
Updated: 3/19/2026 10:33 AM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
February 2026 New Vehicle Unit Sales, SAAR, Inventory, CPO Sales and Incentives Spending results are now available for query. All results are final for the month.
- Lease rates and residual values are now available for Hyundai, Mazda, Mitsubishi, and Ram. 3/20/2026
- CPO / PO Incentives are now available for all brands. 3/18/2026
- Lease rates and residual values are now available for Audi, Buick, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, and Honda. 3/16/2026
- Lease rates and residual values are now available for BMW, Kia, Lexus, Lincoln, Mercedes-Benz, and Volvo. 3/11/2026
- Lease payments are now available for all brands. 3/10/2026
INCENTIVE HIGHLIGHTS
 2026 R1S, R1T: Eliminated advertised lease payment and lowered lease cash on R1 vehicles with Dual or Large Battery and the Performance Package to $3,000 (from $5,000 - $6,500). Effective 3/20/2026 on R1S, R1T.
 2026 ALL MODELS: Added $100 'Dealer Sales Support' cash on most models. 2026 / 2025 CORSAIR: Added $500 regional bonus cash on 2026 and raised bonus cash on 2025 to $1,500 (from $1,000) in its East Market Area. Effective 3/19/2026 on all Lincoln vehicles.
 2026 ALL MODELS: Added $100 'Dealer Sales Support' cash on most models. 2026 ESCAPE, 2025 MAVERICK: Introduced 5.9% special retail financing for 49 to 84 months. 2026 F-150: Added $500 'Final Days' customer cash on F-150 Gas. 2025 BRONCO SPORT: Raised customer cash to $2,500 on all trims but Big Bend (from $2,000). 2025 BRONCO SPORT: Lowered 84-month special retail financing rate to 5.9% (from 6.9%). 2025 F-SUPER DUTY: Added $1,000 dealer cash on Chassis Cab trims. 2025 MUSTANG MACH-E: Added $1,000 bonus cash on GT AWD EXT Range and GT Rally EXT Range in seregions. 2026 MUSTANG MACH-E: Introduced 2.9% special retail financing for up to 36 months, 3.9% for 48 months, 4.9% for 60 months and 5.9% for 72 months and/or enhanced special lease rates in several regions. 2025 F-150, MAVERICK: Added 'Aged Inventory' dealer cash on F-150 Gas and Maverick Lobo Gas units that have been in dealer inventory for 180 days or longer in its Los Angeles and San Francisco regions. Effective 3/19/2026 on all Ford division vehicles.
 2026 RAM PICKUP 1500: Added $1,000 owner loyalty retail bonus cash on Ram Pickup 1500 Crew Cab Big Horn / Lonestar and Crew Cab Laramie in its West Business Center. Effective 3/20/2026 on Ram Pickup 1500.
 2026 PACIFICA: Added $500 regional retail bonus cash on Pacifica ICE in its Great Lakes and Midwest Business Centers. 2026 PACIFICA: Added $1,000 regional Stellantis Financial lease bonus cash on Pacifica Select and Select AWD in its Northeast Business Center. Effective 3/18/2026 on Pacifica.
TRENDING NEWS
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