NEW & CPO VEHICLE SALES
NEW VEHICLE SALESFEB 2026
BRANDCARTRUCKALL
Acura2,1058,83110,936
Alfa Romeo72187259
Aston Martin9159150
Audi2,8706,2709,140
Bentley17674250
BMW7,97718,34826,325
BrightDrop   
Buick 12,74312,743
Cadillac1,7418,0149,755
Chevrolet2,091126,644128,735
Chrysler56,4896,494
Dodge5666,5937,159
Ferrari20291293
Fiat23629
Ford4,313137,305141,618
Genesis1,1714,5595,730
GMC 47,78247,782
Honda29,49067,73697,226
Hyundai14,22751,45065,677
Ineos 609609
Infiniti 4,0174,017
Jaguar51232283
Jeep 47,29747,297
Kia17,91748,08866,005
Lamborghini39156195
Land Rover 6,7436,743
Lexus2,47523,49925,974
Lincoln 7,5787,578
Lotus64165
Lucid9006001,500
Maserati43140183
Mazda3,45930,03833,497
McLaren95 95
Mercedes-Benz6,86121,13928,000
MINI9106871,597
Mitsubishi76,8396,846
Nissan24,26558,21182,476
Polestar3282285
Porsche2,1813,4195,600
Ram 34,53534,535
Rivian 2,7002,700
Rolls Royce10733140
Subaru11,94733,16645,113
Tesla10,78027,72038,500
Toyota50,723104,253154,976
VinFast 117117
Volkswagen4,27119,06823,339
Volvo57,1197,124
***Total***204,223991,4921,195,715
Updated: 3/4/2026 1:31 PM

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MIS UPDATES
  • Lease rates and residual values are now available for Alfa Romeo, Bentley, Fiat, Infiniti, and Jaguar. 3/4/2026
  • Lease payments are now available for BMW and Mercedes-Benz. 3/4/2026
  • Incentives are now available for Acura, Bentley, BMW, Buick, Cadillac, Genesis, GMC, Jaguar, Land Rover, and Lexus. 3/4/2026
  • January 2026 Production data is now available to query. 2/23/2026
  • Lease rates and residual values are now available for all brands. 2/23/2026
INCENTIVE HIGHLIGHTS
  • 2026 CT4, CT5, XT5: Revised special retail financing offer to 3.9% for up to 36 months, 4.9% for 48 months, 5.9% for 60 months, 6.43% for 72 months and 6.58% for 84 months (from 3.4% / 4.4% / 5.4% / 6.4% / 7.4%).
    2025 ESCALADE IQ: Added $500 GM Financial APR bonus cash.
    Effective 3/3/2026 on all Cadillac vehicles.
  • 2026 / 2025 Sierra 1500: Raised incremental lease cash to $3,500 on 5.3L and lowered it to $1,500 on 2.7L (from $2,000).
    2026 / 2025 ALL MODELS: Extended most other programs through 3/31/2026.
    Effective 3/3/2026 on all GMC vehicles.
  • 2026 / 2025 ENCORE GX, ENVISION, ENVISTA: Added $500 retail bonus cash on Envision, $750 on Envista and $2,000 on Encore GX.
    2026 / 2025 ENCLAVE: Raised retail bonus cash to $250 - $1,750 (from $0 - $1,500).
    2026 / 2025 ENCORE GX: Lowered GM Financial promotional retail finance rate to 5.99% for up to 72 months (from 6.99%).
    2026 / 2025 ALL MODELS: Added $250 'Buick Event' incremental lease cash.
    2026 / 2025 ALL MODELS: Extended most other programs through 3/31/2026.
    Effective 3/3/2026 on all Buick vehicles.
  • 2027 X6: Launched with 5.19% special retail financing, $1,000 BMW FS loyalty cash and a special lease program.
    2027 X7: Launched with 3.99% special retail financing for up to 72 months, $1,000 BMW FS loyalty cash and a special lease program.
    2026 3-SERIES: Enhanced special retail financing rates to 0.9% - 1.99% (from 2.99% - 3.99%) and added $1,000 lease cash, lowering its advertised payment by $40 to $499/month for 39 months on 330i xDrive.
    2026 X1, X7: Enhanced special retail financing rates to 0.9% - 1.99% (from 1.99% - 2.99%).
    2026 5-SERIES: Enhanced special retail financing rates to 1.99% - 2.99% (from 3.99% - 4.99%) and lowered advertised payment by $40 to $649/month for 39 months on 530xi.
    2026 X5: Enhanced special retail financing rates to 1.99% - 2.99% (from 2.99% - 3.99%) and added $1,000 lease cash.
    2026 IX: Enhanced special retail financing rates to 0.9% - 1.99% (from 3.99% - 4.99%).
    2026 7-SERIES: Reintroduced $2,000 conquest cash.
    2026 / 2025 ALL MODELS: Extended most other programs through 3/31/2026.
    Effective 3/3/2026 on all BMW division vehicles.
  • 2026 RAM PICKUP 1500, RAM PICKUP 2500 / 3500: 'Declaration of Deals' promotion offers No Payments for 90 Days on retail contracts through Stellantis Financial.
    2026 RAM PICKUP 2500 / 3500: Introduced 0.0% special retail financing for up to 36 months and 2.9% for up to 72 months.
    2026 / 2025 ALL MODELS: Extended most other programs through 3/31/2026.
    Effective 3/3/2026 on all Ram vehicles.
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