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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESAPR 2026
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,672 | 9,162 | 11,834 |
| Alfa Romeo | 92 | 205 | 297 |
| Aston Martin | 110 | 76 | 186 |
| Audi | 3,280 | 8,483 | 11,763 |
| Bentley | 154 | 76 | 230 |
| BMW | 11,415 | 21,294 | 32,709 |
| BrightDrop | | | |
| Buick | | 16,041 | 16,041 |
| Cadillac | 2,096 | 10,238 | 12,334 |
| Chevrolet | 2,717 | 147,149 | 149,866 |
| Chrysler | 4 | 10,854 | 10,858 |
| Dodge | 1,000 | 6,457 | 7,457 |
| Ferrari | 180 | 73 | 253 |
| Fiat | 31 | | 31 |
| Ford | 5,830 | 162,677 | 168,507 |
| Genesis | 1,302 | 5,054 | 6,356 |
| GMC | | 55,809 | 55,809 |
| Honda | 41,468 | 84,103 | 125,571 |
| Hyundai | 22,081 | 58,076 | 80,157 |
| Ineos | | 454 | 454 |
| Infiniti | | 3,886 | 3,886 |
| Jaguar | 161 | 224 | 385 |
| Jeep | | 50,489 | 50,489 |
| Kia | 19,751 | 52,952 | 72,703 |
| Lamborghini | 56 | 144 | 200 |
| Land Rover | | 7,990 | 7,990 |
| Lexus | 3,300 | 24,887 | 28,187 |
| Lincoln | | 9,127 | 9,127 |
| Lotus | 64 | 1 | 65 |
| Lucid | 290 | 550 | 840 |
| Maserati | 38 | 97 | 135 |
| Mazda | 4,398 | 26,730 | 31,128 |
| McLaren | 80 | | 80 |
| Mercedes-Benz | 6,480 | 21,420 | 27,900 |
| MINI | 1,369 | 1,476 | 2,845 |
| Mitsubishi | 5 | 4,742 | 4,747 |
| Nissan | 20,554 | 55,179 | 75,733 |
| Polestar | | 310 | 310 |
| Porsche | 1,973 | 3,827 | 5,800 |
| Ram | | 39,511 | 39,511 |
| Rivian | | 3,480 | 3,480 |
| Rolls-Royce | 64 | 101 | 165 |
| Subaru | 13,704 | 39,029 | 52,733 |
| Tesla | 10,525 | 27,025 | 37,550 |
| Toyota | 62,616 | 131,575 | 194,191 |
| VinFast | | 50 | 50 |
| Volkswagen | 6,229 | 23,431 | 29,660 |
| Volvo | 8 | 9,366 | 9,374 |
| ***Total*** | 246,097 | 1,133,910 | 1,380,007 |
Updated: 5/1/2026 3:39 PM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
April 2026 New Vehicle Sales, SAAR, Inventory and Incentives Spending results are available for query.
- March 2026 Production data is now available to query. 4/24/2026
- Lease rates and residual values are now available for all brands. 4/22/2026
- CPO / PO Incentives are now available for all brands. 4/22/2026
- Lease rates and residual values are now available for BMW, Chevrolet, Ford, Honda, Hyundai, Mazda, Mitsubishi, and Ram. 4/20/2026
- Lease rates and residual values are now available for Dodge, Fiat, Jeep, Lexus, Lincoln, and Volvo. 4/13/2026
INCENTIVE HIGHLIGHTS
 2026 ATLAS: Raised customer cash to $3,500 (from $1,000 customer + $1,000 dealer) and revised special retail financing offer to 1.9% for up to 60 months and 2.9% for 72 months (from 0.0% - 3.9%). 2026 JETTA: Lowered customer cash to $1,500 (from $1,750) and raised 72-month special retail financing rate to 4.49% (from 3.9%). 2026 TIGUAN: Raised customer cash to $2,500 (from $1,000) but raised special retail financing rates to 1.9% - 2.9% (from 0.9% - 4.9%). 2026 GTI: Raised customer cash to $1,500 (from $1,000). 2026 TAOS: Raised customer cash to $1,500 (from $500). 2026 ID4: Doubled customer cash to $6,000. 2026 ALL MODELS: Extended most other programs through 6/30/2026. Effective 5/1/2026 on all Volkswagen division vehicles. 2026 ALL MODELS: Lowered the payout of its conquest certificates to $1,500 (from $2,000), but increased the number of certificated allocated to dealers this month. 2026 C-CLASS: Raised advertised lease payment by $30, to $579/month for 24 months. 2026 ALL MODELS: Extended most other programs through 6/1/2026. Effective 5/1/2026 on all Mercedes-Benz vehicles. 2026 RANGE ROVER SPORT: Enhanced special retail financing offer to 0.9% for up to 72 months (from 1.9%). 2026 DEFENDER: Improved special retail financing offer to 3.9% for up to 72 months (from 60 months) and improved special lease program, lowering its advertised payment by $30 to $879/month for 36 months with $7,995 due at signing. 2026 ALL MODELS: Extended most other programs through 6/1/2026. Effective 5/1/2026 on all Land Rover division vehicles. 2026 / 2024 ALL MODELS: Extended all programs through 6/1/2026. Effective 5/1/2026 on all Jaguar division vehicles. 2027 QX65: Launched with $1,000 dealer cash or 3.9% - 5.9% special retail financing or a special lease program, featuring regional advertised payments as low as $706/month for 39 months with $5,899 due at signing. 2027 QX60: Introduced $2,500 retail cash or 3.9% - 5.9% special retail financing. 2026 QX60: Enhanced special retail financing rates on Sport / Autograph trims to 0.0% for 60 months, 1.9% for 72 months and 3.49% for 84 months (from 1.9% - 3.9%). 2027 / 2026 ALL MODELS: Extended most other programs through 6/1/2026. Effective 5/1/2026 on all Infiniti vehicles.
TRENDING NEWS
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